8 min read
What Happens to Us When We Outsource Parts of Our Intelligence
A personal reflection on the possibilities and risks of seeking comfort and efficiency through artificial intelligence.
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Ideas on AI, Gen Z and the future of work.
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10 min read
Do We Know Where We're Going?
In AI, four weeks can feel like three months. Between remarkable advances and serious warnings, I wonder whether we know what future we are building.
2 min read
SuperNext 2025: Digital Ethics, AI and New Generations
The talk I gave to around 700 people at SuperNext 2025 on new generations, artificial intelligence and bringing its uses into business with judgement.
16 min read
Educating When Everything Feels Lost
A reflection on attention, effort, learning and resilience in a world where technology removes friction but cannot learn on our behalf.
10 min read
The window is closing: OpenAI, Google and Anthropic signed the same letter on the same day
More than 100 organizations that compete with each other signed the same warning about AI-enabled cyberattacks. What it says, why now, and what it means for your company.
7 min read
The best way to learn is by doing
There is no shortage of AI courses and guides, but they expire fast. Why being self-taught went from unusual to essential, and what five months at the gym taught me.
6 min read
How to Know If Your Brand Appears in AI Answers
Check whether ChatGPT, Gemini and Perplexity find, understand and recommend your brand. A practical method, real case and next steps.
6 min read
Wisdom and Intelligence
AI already matches most of what we call intelligence. Why I think wisdom, the kind born from mistakes, context, and boredom, is going to stay human.
7 min read
We have a starship in our hands, let's make the most of it
From needing technical know-how to a clear goal being enough for AI to make it real. Alignment, the newest models, and the leadership shake-up at DeepMind.
12 min read
When AI Chooses Your Brand, Or Doesn't
AI already acts as the intermediary between discovering and recommending brands, backed by real data from Amazon, OpenAI and Google. What it means for brand strategy, and what business leaders should do about it now.
6 min read
Not Having Technical Skills Can Be Your Biggest Strength
For decades, being an engineer was almost a shortcut to power and wealth. I think AI is erasing that edge, and I built my own app in a week to test it.
4 min read
What I've Learned to Do With AI That I Used to Think Would Take Years
Why the fear that AI will replace jobs is hiding some good news, and how I'm using it to learn by doing instead of waiting years.
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